This Cookie Policy explains how Aetheris Solutions S.r.l. uses cookies and similar technologies on aetheris.consulting.
1. What cookies are
Cookies are small text files placed on your device that help a website function and remember your preferences. Similar technologies include local storage and pixels.
2. Categories we use
- Strictly necessary — required for the site to work (e.g. security, basic preferences). These do not require consent.
- Analytics — help us understand aggregate usage so we can improve the site. Analytics tags are loaded through Google Tag Manager. We use Google Analytics 4 with measurement ID G-SQ6692W6LB and Microsoft Clarity, which records clicks, scrolls and page views under a pseudonymous ID to show how pages are used. Analytics storage is denied by default and enabled only if you accept analytics cookies; until then Google Analytics sends only cookieless measurements and Clarity sets no cookies, giving every page view a new ID.
- Advertising measurement — on our campaign pages (the landing pages we link from our ads and the confirmation page shown after you send their form), Google Ads (loaded through Google Tag Manager) measures whether a visit that started from one of our ads led to an enquiry. With your consent it uses first-party cookies such as _gcl_au and _gcl_aw, a local-storage entry (_gcl_ls) and cookies Google has already set on its own domains (google.com, doubleclick.net). Advertising storage is denied by default and enabled only if you accept on those pages; until then Google tags send only cookieless signals, which can include the ad-click identifier in the page address. Google never uses these cookies for personalised advertising or remarketing. Microsoft Clarity also receives this advertising consent: if you accept on those pages, Microsoft may use Clarity data for its own advertising, such as retargeting.
- Enquiry confirmation — after you send the form on a campaign page, a session-only entry (the form name, the team-size range you chose and the time) is kept in that browser tab until the confirmation page opens, so the enquiry is counted once. It contains no personal data and is deleted as soon as the confirmation page reads it.
- Anti-abuse — Google reCAPTCHA may set cookies to protect the contact form from spam, where enabled.
3. Managing cookies
You can accept or reject analytics cookies from the cookie banner or the Cookie settings button on the site. On our campaign pages the same choice also covers advertising measurement; rejecting there deletes the analytics and advertising cookies this site set earlier and the Google Ads click record kept in local storage. Rejecting anywhere on the site also withdraws advertising consent; after a Reject elsewhere, those cookies and the click record are deleted the next time you open a campaign page. Cookies that Google or Microsoft set on their own domains, like any other cookies, can be removed through your browser settings. Blocking these cookies does not affect essential site functionality.
4. Contact
Questions? Email info@aetheris.consulting.
Temporary fallback policy. The production legal document will be managed through iubenda; this text has not been reviewed by qualified counsel.